Post by james768 on Jan 24, 2024 16:04:20 GMT
Unlock the potential of your business Tell us about your needs and expectations, and we will present you a dedicated strategy for your business. See how we work and schedule a conversation with our experts today! WORK WITH US! 3. We configure targeting at the campaign level: We choose: Devices Locations Tongue 4. We configure the budget and bidding. Worth knowing: If we use tCPA, the budget should be approximately 20 x tCPA value. 5. Set up targeting It is worth focusing on segments of similar recipients - one of the new features. 6. We create advertisements Currently, we have the following advertising options available: Single Image Ads Carousels Video Ads (New) The first two items were also available in Discovery, so we will focus on option number 3.
When it comes to resources, we have: Header: max 40 characters - this is interesting, because Australia Email List Google has accustomed us to a maximum of 30 characters in Search / Performance Max, and so far 35 in discovery. Long Header: Max 90 characters. Description: Max 90 characters. CTA Logo: 1:1 recommended size 1200×1200 px. Video: Up to 5 videos on a linked YouTube channel. We should have at least 3 Video formats. Horizontal: 16:9, 1920 x 1080. Square: 1:1, 1080 x 1080 Vertical: 4:5 or 9:16 When it comes to video, it is worth ensuring the transparency of the material, including ensuring that key information is in the "safe zone", and it is also worth ensuring that the video is not too long (10-20 seconds). Let's also remember that if we don't have all the formats, our ad may still be displayed in all placements - Google's AI will adapt the video to the placement, but sometimes in such a situation the visual aspect may differ from expectations.
The video may contain black/blurred bars at the top , bottom or sides).Career in digital. What is it like to work in the area of content marketing? Katarzyna Szucka AUTHOR: Katarzyna Szucka PUBLISHED: November 27, 2023 CATEGORY: Other Content marketing is one of the specialist fields for people thinking about a career in digital marketing and who like to take a strategic and analytical approach to the process of creating content tailored to recipients and achieving business goals. What exactly does a Content Marketing Specialist at Cube Group do, and what, contrary to appearances, does he not do at all? What competencies does working in the Content department require? How can you develop in this area at Cube Group? These questions and more are answered by our Junior HR Specialist Katarzy Szucka, Head of Content at Cube Group, Emilia Radecka .
When it comes to resources, we have: Header: max 40 characters - this is interesting, because Australia Email List Google has accustomed us to a maximum of 30 characters in Search / Performance Max, and so far 35 in discovery. Long Header: Max 90 characters. Description: Max 90 characters. CTA Logo: 1:1 recommended size 1200×1200 px. Video: Up to 5 videos on a linked YouTube channel. We should have at least 3 Video formats. Horizontal: 16:9, 1920 x 1080. Square: 1:1, 1080 x 1080 Vertical: 4:5 or 9:16 When it comes to video, it is worth ensuring the transparency of the material, including ensuring that key information is in the "safe zone", and it is also worth ensuring that the video is not too long (10-20 seconds). Let's also remember that if we don't have all the formats, our ad may still be displayed in all placements - Google's AI will adapt the video to the placement, but sometimes in such a situation the visual aspect may differ from expectations.
The video may contain black/blurred bars at the top , bottom or sides).Career in digital. What is it like to work in the area of content marketing? Katarzyna Szucka AUTHOR: Katarzyna Szucka PUBLISHED: November 27, 2023 CATEGORY: Other Content marketing is one of the specialist fields for people thinking about a career in digital marketing and who like to take a strategic and analytical approach to the process of creating content tailored to recipients and achieving business goals. What exactly does a Content Marketing Specialist at Cube Group do, and what, contrary to appearances, does he not do at all? What competencies does working in the Content department require? How can you develop in this area at Cube Group? These questions and more are answered by our Junior HR Specialist Katarzy Szucka, Head of Content at Cube Group, Emilia Radecka .